Welcoming Hyuk Lee as COO, Plus Two New Board Members

Velocidi is bolstering its leadership team with three new additions. Hyuk Lee joins the team as Chief Operating Officer, responsible for global operations, working out of our New York City headquarters. William Lee, co-founder and managing director of Pilot Growth Equity, will step in as the new Board Chairman, with Gordon McLeod, former president of Krux, joining as an independent advisor.

These three additions to the leadership team add force to the momentum gained by our acquisition of ShiftForward in April 2018, which accelerated the company’s product pipeline by almost a year. Velocidi is trailblazing the CDP category as the only truly private solution, by deploying its platform within the client’s existent firewall, keeping all data private and safe.

Hyuk’s 20-year career encompasses a diverse range of experience in analytics serving both in-house and agency teams. He has solved data management and analytics challenges for consumer banking, CPG, technology, as well as TV and digital media use cases. As Velocidi continues to innovate and improve the the solutions we deliver to our clients, Hyuk’s deep understanding of the user’s perspective will help chart our path forward.  

Welcoming Huk Lee as COO

“I am excited to join Velocidi at this pivotal time in our industry where managing data in a private and safe way is becoming a business imperative.” Hyuk said, “Gaining control over your own business data is crucial for applying advanced analytics, including AI, and it’s crucial for maintaining trust with your customers.”

William Lee is our new chairman of the board. His background includes multiple successful exits from tech startups serving e-commerce and insurance businesses before co-founding Pilot Growth Equity.

Gordon McLeod is an investor and advisor to marketing technology startups worldwide. As former president of Krux, McLeod brings particular expertise in the market and development of data management technologies.

Welcome to the Velocidi team, Hyuk, Will, and Gordon! We look forward to a prosperous new chapter in our company’s growth.

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