
A New Journey: Velocidi is now part of Kevel
Velocidi is now part of Kevel! We're super excited to announce that we're joining...

Supercharge Your Marketing Strategy With Personalization
Today's digital landscape is saturated with messages. Consumers are continuously bombarded with new ways...

Klaviyo vs Velocidi
Using Data to Personalize the Customer's Experience Organizations seek methods to improve the consumer...

5 Ways To Optimize Your Email Marketing Campaigns
It is a common belief that email marketing is no longer effective and that...

4 Reasons Why Teamwork Matters
Did you ever wonder why companies with a strong team culture are the most...

CDP vs CRM: Why you need both
For growing brands, managing customer data is not a question of CDP vs CRM,...

Infographic: How To Segment First-party Audiences for Every Funnel Stage
There is a marketing application for first-party customer data at every stage of the...

How to Use First-party Audiences on Facebook and Google
Are you getting started with first-party audiences? If you're just starting to experiment, the best...

First-party data sources for e-commerce brands
Ongoing technological changes and concerns about privacy regulations are making companies rethink their data...

How to collect and amplify first-party data
Major browsers are blocking cross-site tracking, forcing digital brands to find new ways to...